Thursday, March 24, 2011
Book Review: 1001 Ways to Market Your Books
If you are an author or aspiring author, then you need to know John Kremer.
His website, e-newsletter, and book 1001 Ways to Market Your Books, are all great tools available to help authors market their books.
The format of the book is probably my favorite feature. He separates each marketing idea into sections, and so you can flip through the book and read a few tips at a time. It really makes it easy to digest the book little by little and implement the ideas effectively.
Marketing is overwhelming, and so making each marketing idea separate and digestible is really key.Each topic is covered well; he goes in-depth so authors will understand and be able to do the task themselves.
The book itself is quite thick, and it is so chalk-full of information, I would definitely recommend buying a copy to refer to again and again.
Here are a few tips he lists:
Write a letter to the editor.
Make a free offer.
Sell to corporations.
Tips for Obtaining Interviews
Ways to Use Your Website to Market Itself